Fractional Growth Operator™ for Founder-Led Businesses
Stop Guessing at Growth.
Build a Revenue System You can predict
Executive-level growth leadership for founders under pressure to deliver predictable revenue without the risk or overhead of a full-time CMO or CRO.
If your pipeline feels inconsistent and forecasting is unreliable, you don’t need more tactics.
You need an operator who builds the systems, owns the outcomes, and makes growth repeatable.
No sales pitch. We’ll tell you if this model isn’t the right fit
Why Growth Breaks at This Stage, And Why Most Solutions Fail
By the time founder-led companies reach meaningful scale, growth stops being a marketing problem and becomes an operating problem.
At this stage, teams are executing. Tools are in place. Activity is high. Yet revenue still feels unpredictable.
Forecasts miss. CAC drifts. Initiatives stall. Not because effort is lacking, but because no one owns the system end-to-end.
Most founders respond by hiring agencies, adding tools, or pushing harder. That usually adds complexity without creating control.
What’s missing isn’t execution.
It’s executive-level, ownership of the growth system itself.
Where we've seen this pattern play out:
Executive Ownership: This is Not an Agency Engagement
It’s executive ownership of growth systems that are embedded, accountable, and outcome-driven.
Agencies optimize channels. Consultants deliver recommendations. Internal teams execute in silos.
None of those models are designed to own the system end-to-end.
At this stage, growth requires someone who sits above tactics and tools; someone responsible for how acquisition, conversion, retention, and revenue actually work together.
That’s the role we step into. We operate as a fractional growth operator, not a vendor. That means:
We take responsibility for the system, not just the activity
We align teams, tools, and priorities around measurable outcomes
We make tradeoffs when needed, not recommendations in a vacuum
When something breaks, there’s no handoff. There’s ownership.
If you’re looking for more execution, this won’t be the right fit.
If you’re looking for clarity, control, and accountability, it usually is.
Fractional Growth Operator: This Works Best For the Right Kind of Founder
We’re selective about who we work with, because this model only works when there’s real alignment at the executive level.
This is For You If:
You’re a founder-led business doing roughly $1M–$25M in revenue
You operate in a complex or regulated environment (FinTech, SaaS, financial services, professional services)
- You’ve built traction, but revenue still feels unpredictable
- Your team is executing, but no one truly owns the growth system end-to-end
- You want clarity, control, and accountability, not more activity
- You’re willing to give access to data, teams, and decision-making
- You want an operator who can make tradeoffs, not just present options
In Short: You’re past experimentation, and ready for a growth function that actually operates like one.
This is Not a Fit If:
- You want someone “on call” for day-to-day execution or tactical support
- You’re looking for an agency to execute a predefined task list
You’re chasing quick wins or short-term spikes instead of durable systems
You’re not willing to share data, context, or ownership
You want the cheapest option, not the right one
You’re comfortable with ambiguity and reactive growth
This model requires commitment, transparency, and executive alignment.
Without that, it doesn’t work, and we won’t pretend otherwise.
If this resonates, the next step isn’t a sales call. It’s a clear, direct conversation about whether this model makes sense for where you are — and where you’re trying to go.
Predictable Revenue: A Phased Engagement Model to Reduce Risk and Prove Value
We don’t start with long-term retainers or vague commitments. We start with clarity.
This engagement is designed to diagnose first, operate second, and scale intentionally, so you’re never guessing whether this is working.
Phase 1: Growth Diagnostic Sprint
Fixed Scope | Fixed Fee | 4 weeks
Before touching execution, we step back and assess the system as a whole.
We examine how demand is generated, how the pipeline is created, how revenue is forecasted, and where predictability breaks down.
This includes:
- Revenue and GTM diagnostic across acquisition, conversion, and retention
- Funnel and pipeline analysis to identify constraint points
- KPI and measurement gap analysis
- Review of tools, process, and ownership across teams
Outcome:
You’ll know exactly what’s broken, why revenue feels unpredictable, and what needs to change with a clear, prioritized 90-day roadmap.
No obligation beyond this phase.
Phase 2: Fractional Growth Operator
Monthly Retainer | Ongoing
Once there’s clarity, we embed.
At this stage, we step in as your growth operator; owning the system, aligning teams, and driving execution against outcomes that matter.
This includes:
- Weekly executive working sessions and decision support
- Bi-weekly sprint planning and cross-functional coordination
- System design across demand gen, pipeline, sales enablement, and ops
- KPI frameworks, forecasting, and performance visibility
- Tool stack optimization and integration where needed
Outcome:
A predictable pipeline, repeatable systems, and a growth function that operates like you have a full-time CMO or CRO without the overhead.
Phase 3: Advisory & Scale Support
Optional | Quarterly Cadence
As systems stabilize and internal capacity grows, we shift from hands-on operation to strategic oversight.
This phase is designed for companies entering new growth stages, navigating complexity, or preparing for scale events.
This includes:
- Quarterly planning and roadmap updates
- System Optimization and performance audits
- Executive advisory and leadership support
- On-dmeand guidance through inflection points
Outcome:
Your team runs day-to-day execution with confidence, while we ensure the system continues to evolve as the business scales.
Why This Structure Works
Most engagements fail because they skip diagnosis, blur ownership, or lock you into the wrong level of support.
This model avoids all three. You Get:
- Clarity before commitment
- Proof before scale
- Ownership without long-term risk
Ready to Make Growth and Revenue Predictable?
If you’re done guessing, reacting, or layering on more tactics, the next step is a clear, direct conversation about your growth system.
This isn’t a sales call. It’s a working session to understand:
- Where predictability is breaking down
- What’s actually driving (or blocking revenue)
- Whether this operating model makes sense for your stage
If it does, we’ll outline exactly how we’d approach it. If it doesn’t, we’ll let you know as well.
We only work with a limited number of companies at a time to ensure real ownership and focus.
Typical response time: 24 hours